File:Framing sustainability marketing.jpg

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Framing_sustainability_marketing.jpg ‎(563 × 453 pixels, file size: 27 KB, MIME type: image/jpeg)

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English: Sustainability Marketing follows six key elements: socio-ecological problems, consumer behavior, sustainability marketing values and objectives, sustainability marketing strategies, sustainability marketing mix and sustainability marketing transformation. This picture is giving an overview about the interconnections of the six key elements
Date
Source Belz, Frank-Martin; Ken Peattie (5 June 2009) Sustainability Marketing: A Global Perspective (1st ed.), John Wiley & Sons ISBN: 0470519223.
Author Prof. Dr. Frank-Martin Belz

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current09:18, 29 June 2011Thumbnail for version as of 09:18, 29 June 2011563 × 453 (27 KB)SRM 2011 (talk | contribs){{Information |Description ={{en|1=Sustainability Marketing follows six key elements: socio-ecological problems, consumer behavior, sustainability marketing values and objectives, sustainability marketing strategies, sustainability marketing mix and su

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