File:COA of Louth, Lincolnshire.png

English: Arms of Louth Town Council, Lincolnshire: Sable, a Wolf rampant Or on a Chief of the last a Plough turned to the sinister Azure between two Garbs Gules. Motto: 'DEO ADJUVANTE NON TIMENDUM' - With God helping there is nothing to fear. (/www.louthtowncouncil.gov.uk [1]). Arms granted in 1954, transferred to the Town Council in 1976. The wheatsheaves and the plough are references to agriculture, the traditional source of the town's wealth. (Source: www.heraldry-wiki.com [2]).

The wolf features on the canting arms of the mediaeval "de Louth" family which held the manor of Louth. The name was Latinised to "de Luda", and both forms are similar to the Latin "Lupus" for wolf. Nicholas de Louth (fl.1351) "was a clerk to King Edward II and had a long ecclesiastical career". The arms of the former Borough of Louth (established in 1836) were Sable a Wolf rampant or, the supposed arms of "de Louth".

Arms of Louth of Cretingham, Suffolk: Sable, a wolf salient argent. Canting arms (French: loup = wolf). Source: as seen on the mural monument in St Peter's Church, Cretingham, Suffolk, to Lionel Louth (d.1532) of Kettlebers in the parish of Cretingham,[3] described by John Gough Nichols, Narratives of the Days of the Reformation, Chiefly from the Manuscripts of John Foxe the Martyrologist, 1859, section: Reminiscences of John Louthe, Archdeacon of Nottingham written in the year 1579, pp.5-6,[4]