Finnish subtitles for clip: File:Wikimedia Chapters Dialogue.webmhd.webm

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Hei! Olen Nicole Ebber ja olen ollut töissä Wikimedia Deutschlandissa yli neljä vuotta.

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I'm leading the international affairs unit where I'm shaping our collaboration

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and communication with the global movement entities.

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Together with Kira Krämer I've been working on the Chapters Dialogue project for the last year.

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Wikimedia on kansainvälinen liike:

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There is, for example, the Wikimedia Foundation, who runs projects like Wikipedia.

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There are several international organisations, like Chapters.

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There are international communities and they all work together for Free Knowledge.

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All these non-profit organisations are exploring new territory.

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They are experiencing challenges on their way to influence society and also to change the world.

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There is a lot of discussion in the Wikimedia world about Chapters.

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About their roles, their responsibilities, their goals and their challenges.

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And all these discussions lead to uncertainty and speculation.

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Discussions within the movement are often held behind closed doors

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and they don't involve all affected parties.

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It often seems that we are all dealing with the symptoms

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rather than really addressing the cause that lies behind all these issues.

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But there is one important thing that is missing:

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And this is a shared understanding about the chapters' goals, roles

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and about their wishes.

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And also their differences and their stories that they have to tell.

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So we wanted to find out!

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We wanted to find out was lies behind

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the all-embracing term "the Chapters".

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We wanted to create a map of Wikimedia

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that helps taking the whole picture into account

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when movement-related plans and decisions are made.

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And, of course, we needed to talk to people.

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To as many people as possible, from chapters and their stakeholders.

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We at Wikimedia Deutschland decided to kick-off the project.

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And we decided to call it "Chapters Dialogue".

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With this name we wanted to put emphasis on the communicative

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and open character of the project.

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In April 2013 I presented our plan at the Wikimedia Conference in Milan

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and talked to a lot of people about it.

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We quickly figured out that what we needed for this project

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was qualitative research.

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And what we needed to uncover all those different stories instead of just crunching numbers.

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And then we found Kira.

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She has been working on several Design Thinking projects before

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and we felt that she's the perfect match for the Chapters Dialogue.

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And so we hired her as an external contractor.

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Hi! I'm Kira and I work as a freelance consultant and teacher.

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My goal is to help organisations to reflect on their roles and structures,

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to find new ways of collaboration

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and to become more innovative.

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When I work with clients,

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I always try to understand their individual culture of the organisations in the first place.

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Because all methods and tools you going to use, they need to fit in the individual context.

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So, I checked what tools and principles of Design Thinking would fit to this project.

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And it was pretty clear that it's going to be about Understanding,

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Observing and Synthesis of Insights.

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Plus, I also emphasized the iteration in this project

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as well as working visually with information.

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And this fitted very well with the openness of the Wikimedia movement

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and the working culture at Wikimedia Deutschland.

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In the beginning, I received a real deep-dive into the Wikimedia universe by Nicole.

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And I think the combination of inside knowledge

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and outside perspective was the key to the success of the project.

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In this research we were looking for stories.

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And as we all know, the best stories are told face to face.

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The Wikimedia organisations are spread all over the globe.

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So we sent Kira on a trip around the world

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to talk to all chapters, to Amical and to their stakeholders,

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either on conferences or in their hometowns.

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Even if this might sound insane at first sight,

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we just made it happen.

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Because we really felt that this is longue overdue

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and the very essential step for as a movement.

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First I thought this is absolutely insane.

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But then I figured this is going to be something really interesting

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and something that matters.

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So I said "Okay, let's just do it! “

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It was a big logistical challenge to coordinate 100 interviews all over the world,

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but we received great support from all participants

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and so the journey could begin.

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So what I basically did is:

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I interviewed staff and volunteers of all 40 Wikimedia Chapters,

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the Wikimedia Foundation

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and the Wikimedia committees.

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It was really great to visit the interviewees in their context.

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This way, I could gain a really deep understanding about their work,

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their aspirations and their challenges.

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I modified the questionnaire after every single interview,

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because the answers of one interviewee shaped the questions for the next interviewee.

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And you learn a lot from your interviewees!

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Because it's actually them having the knowledge,

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and me just collecting it.

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I have to say a very big thank you for all participants

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for being honest and sharing their stories with me!

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After having done all the interviews,

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it was time for synthesis.

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Synthesis means:

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making sense of bits and pieces of information,

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grouping it into a whole picture

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and understanding the relationships,

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causes and contradictions.

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The amount of data we had was huge.

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It took a lot of post-its, whiteboards and walls

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to give space to the content.

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Mapping information visually helps,

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because it allows you to get an overview over a complex topic

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which is way harder when you just try to read through written text.

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If you have it visually,

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you can share it with colleagues,

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you can receive feedback,

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you can re-structure information

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and you just have everything in one spot.

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The art of synthesis lies in paying attention to the details and interesting quotes,

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but keeping the whole picture in mind at the same time.

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The Wikimedia cause is vast, complex and above all it's so important!

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It impacts entire society.

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Wikimedia profoundly change the way of producing, distributing

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and consuming knowledge.

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Wikipedia became a commodity in only 13 years.

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All over the world, Wikimedians are striving for Free Knowledge.

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All of them are fascinated with Wikipedia and the movement.

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Many are addicted to it.

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Some even dedicate their life to it.

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They all driven by different motivations:

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Some are doing it for their country,

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some want to democratise knowledge,

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others want to deliver education to people,

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or want to support their local editing community.

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Just to name a few examples.

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There is a big tendency among Wikimedians to form groups,

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to connect with like-minded people,

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and find a framework for their urge to accomplish

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more than just editing Wikipedia.

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The most common framework for getting organised are Chapters.

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Several people I have interviewed see Chapters

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as being suited best to move the mission forward on a local level.

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They have the necessary knowledge about:

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Political regulatory and laws,

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culture and society,

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economy,

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the meaning of volunteering,

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and, of course,

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the language and local habits.

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And this enables them to do all sorts of different things:

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They can translate Wikimedia values to stakeholders in their country,

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they reach out to institutions and the broader public,

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they liberate content,

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teach how to edit Wikipedia,

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gain new followers and volunteers,

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they enable volunteers to run projects,

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build relationships with donors and the media, etc.

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All these dimensions come into play when it gets to interpretation

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of the mission of Wikimedia and their respective activities.

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It is obvious that it is highly individual

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and influences their strategy:

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Activities that make perfect sense in one country are completely irrelevant in another.

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In addition, all Chapters differ, depending on their development paths.

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They differ in size, age, experience and funding structure.

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And, of course, they are created by individuals,

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who all have their own dream about what they want to achieve and why.

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A Chapter provides the volunteers with the sense of being part of something big.

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Of doing things that have a huge impact on society, even on humanity.

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In a Chapter people can leverage efforts towards the mission on a local level.

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According to them, a global mission needs local proxies.

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So in the organisational world of Wikimedia,

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Chapter see themselves as being

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the "arms and legs" of the Wikimedia Foundation.

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Or the eyes. So they say, "without us the Wikimedia Foundation would be blind."

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This is one view.

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The WMF puts huge efforts in improving the projects and making them even more successful.

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Among other things, they need to maintain the gigantic traffic of their website

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and solve highly comply legal issues in order to defend

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the idea of Free Knowledge.

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The WMF is facing a lot of pressure from the public

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and needs courage and strength to defend and protect the values of Wikimedia.

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Beside these responsibilities,

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she is also the leading grant-making organisation in the global movement.

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The WMF disseminates the money that

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has been trusted to the movement by millions of donors.

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Therefore, the WMF's main value is donors' trust

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and her main task is to treat donors' money responsibly

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and to protect the Wikimedia projects, brand, trademarks and integrity.

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Seen from this perspective, Chapters could be a risk.

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Certain actions could unintendedly do harm to the brand,

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donor money could be spent in an irresponsible way,

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Governance issues or another scandal in Wiki-land

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could affect the reputation of the whole movement.

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In order to fulfil her main responsibilities,

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the WMF sometimes needs to take actions

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that are not always in favour of a Chapter,

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but reasonable considering her position and duties.

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Mutta:

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some decisions could have been based on a broader dialogue

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and mutual empathy,

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others were perceived as very poorly communicated.

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And this fuelled the perception of the WMF

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being unapproachable and a bit unpredictable.

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What makes things even more complicated

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is the fact that each Chapters engages in different activities

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and is embedded in a highly individual context.

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So what you have is forty organisations,

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where none of them is like the other.

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But the WMF needs to have the overview

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over the whole thing and

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can't always anticipate all interests of every single Chapter.

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As a consequence, Chapters don't really know how they are perceived by the WMF.

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So people wonder:

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"Does the WMF understand my individual situation and my needs?"

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"Do they even care about it?"

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"Do they value my work?"

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and, above all,

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"Do they trust me?"

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These questions remained unanswered

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and therefore are causing insecurity.

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Gossip starts, bonds are formed

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and a gap is created.

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So there is "this WMF"

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that is a big, powerful organisation,

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far away in San Francisco.

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The distance is not only perceived on a geographical level,

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but also emotionally.

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The persisting insecurity of Chapters

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and the perceived power of the WMF

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led to some sort of hiding among some Chapters.

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"So rather than being on the radar, I'd better stay quiet and safe."

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And although many things have changed to the better,

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the old narrative is still present in the heads of people.

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Communication and support have improved over the years,

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but still the old scores reopen quickly.

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Chapters want to prove that they are valuable,

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because they are convinced that they are.

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But how can they do it?

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This is not so easy.

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What Wikimedia is doing is exploring completely new territory.

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Doing things that no one has ever done before,

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so there are no books out there

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that will just tell them what to do.

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Instead, it's about experimenting and trial and error.

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The movement is dedicated to its claim

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"“Imagine a world in which every single human being can freely share in the sum of all knowledge"

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But there is no real agreement on a common interpretation.

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And the claim can be interpreted in several different ways.

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Given the insecurity that we have mentioned before

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and all those unanswered questions

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regarding the right things to do,

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a common solution among Chapters is:

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Rather sticking to the stuff others did

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and has received some approval,

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recognitions and funding,

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instead of being creative themselves.

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After all, it seems to be a safe bet.

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And people don't want to be too much

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on the radar with new experiments.

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On the other hand,

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how does this go together with the movements claim "Be bold"?

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Even those activities and projects that have received approval,

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are not proven to have an evident impact.

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That leads to the next tough question:

255
00:13:55,197 --> 00:13:57,378
How can measure success?

256
00:13:57,378 --> 00:14:03,008
For example, one extreme is the young and enthusiastic volunteers,

257
00:14:03,008 --> 00:14:04,199
who probably have a full-time job

258
00:14:04,199 --> 00:14:05,624
or university studies.

259
00:14:05,624 --> 00:14:07,834
They are convinced of doing the right thing,

260
00:14:07,834 --> 00:14:10,614
which might only show effects in 10 or 20 years,

261
00:14:10,614 --> 00:14:13,404
with no visible immediate results.

262
00:14:13,404 --> 00:14:15,845
They are required to apply metrics

263
00:14:15,845 --> 00:14:18,144
and processes in order to justify their budget

264
00:14:18,144 --> 00:14:20,551
and prove the impact of their activities.

265
00:14:20,551 --> 00:14:23,067
This does not always fit together

266
00:14:23,067 --> 00:14:25,861
and breeds some potential for frustration.

267
00:14:25,861 --> 00:14:29,684
Chapters fear that they might look useless and unsuccessful

268
00:14:29,684 --> 00:14:33,044
and this feeds back to the existing insecurity.

269
00:14:33,044 --> 00:14:36,524
At the same time, no matter if it's the WMF,

270
00:14:36,524 --> 00:14:38,497
the FDC or affiliates,

271
00:14:38,497 --> 00:14:41,801
the whole movement is going through the challenge of evaluating

272
00:14:41,801 --> 00:14:44,064
its work in an adequate way.

273
00:14:44,064 --> 00:14:46,158
It's clear that there need to be metrics,

274
00:14:46,158 --> 00:14:47,971
measurements and procedures.

275
00:14:47,971 --> 00:14:49,541
The challenging thing is

276
00:14:49,541 --> 00:14:51,846
to design them in a way that they:

277
00:14:51,846 --> 00:14:55,920
reflect activities and their impact in an individual context,

278
00:14:55,920 --> 00:15:01,390
are fair and not too much of a burden for the small all-volunteer organisations,

279
00:15:01,390 --> 00:15:06,032
while being adequate for those that apply for large amounts of money,

280
00:15:06,032 --> 00:15:09,918
and above all, that they can be used as a learning tool.

281
00:15:09,918 --> 00:15:13,012
Despite all odds and insecurities,

282
00:15:13,012 --> 00:15:14,085
there is still a dream.

283
00:15:14,085 --> 00:15:17,106
Wikipedians and Wikimedians want to change the world,

284
00:15:17,106 --> 00:15:18,567
to make it a better place.

285
00:15:18,567 --> 00:15:21,534
In order to do so, people choose to get organised.

286
00:15:21,534 --> 00:15:23,525
As we said in the beginning,

287
00:15:23,525 --> 00:15:26,335
all of the affiliations are set up by volunteers,

288
00:15:26,335 --> 00:15:28,875
most of them long standing Wikipedians.

289
00:15:28,875 --> 00:15:32,195
But being a great Wikipedian does not necessarily mean

290
00:15:32,195 --> 00:15:34,181
to be a great manager and knowing

291
00:15:34,181 --> 00:15:36,341
how to set up and lead an organisation.

292
00:15:36,341 --> 00:15:38,979
And there are lot of things to cope with

293
00:15:38,979 --> 00:15:41,192
when starting a formal organisation.

294
00:15:41,192 --> 00:15:44,696
They need to find out why the want to be a Chapter,

295
00:15:44,696 --> 00:15:46,490
what they want to achieve

296
00:15:46,490 --> 00:15:48,292
and how they plan to achieve it.

297
00:15:48,292 --> 00:15:52,238
They have to get their value proposition and stakeholder network right,

298
00:15:52,238 --> 00:15:53,427
so to sum up:

299
00:15:53,427 --> 00:15:54,721
they need a strategy

300
00:15:54,721 --> 00:15:56,772
and figure out how to best make use of the

301
00:15:56,772 --> 00:15:59,228
precursory value of being local.

302
00:15:59,228 --> 00:16:02,610
They also need to deal with planning, project management,

303
00:16:02,610 --> 00:16:05,076
accountability, governance, communications,

304
00:16:05,076 --> 00:16:07,698
evaluations and many more aspects.

305
00:16:07,698 --> 00:16:10,417
In fact, they are not building an encyclopaedia anymore,

306
00:16:10,417 --> 00:16:12,551
they are creating a start-up.

307
00:16:12,551 --> 00:16:15,452
In order to get professional support,

308
00:16:15,452 --> 00:16:16,626
in whatever form,

309
00:16:16,626 --> 00:16:18,402
some funds are required.

310
00:16:18,402 --> 00:16:20,280
But in order to apply for funds,

311
00:16:20,280 --> 00:16:23,374
some level of professionalism is required

312
00:16:23,374 --> 00:16:25,964
in order to cope with the requirements

313
00:16:25,964 --> 00:16:28,047
and application procedures.

314
00:16:28,047 --> 00:16:30,090
For some Chapters, this becomes

315
00:16:30,090 --> 00:16:32,729
a chicken-and-egg-problem.

316
00:16:32,729 --> 00:16:37,558
Of course, younger organisations peek towards the elder and seek orientation.

317
00:16:37,558 --> 00:16:40,907
Here lies another root of problems:

318
00:16:40,907 --> 00:16:44,611
The question what structures are needed in order to define

319
00:16:44,611 --> 00:16:48,090
and reach the Wikimedia goals was never fully answered.

320
00:16:48,090 --> 00:16:51,601
It was not defined which organisational model would serve

321
00:16:51,601 --> 00:16:53,744
the Wikimedia mission the best way

322
00:16:53,744 --> 00:16:56,548
and what every individual could contribute.

323
00:16:56,548 --> 00:16:58,943
There was no planned approach,

324
00:16:58,943 --> 00:17:00,748
and things happened the wiki-way.

325
00:17:00,748 --> 00:17:05,227
Structures grew organically and were copied by younger entities.

326
00:17:05,227 --> 00:17:08,679
WMDE created the first Chapter and hired staff

327
00:17:08,679 --> 00:17:10,608
a couple of years later,

328
00:17:10,608 --> 00:17:13,532
and volunteers from other countries followed this path.

329
00:17:13,532 --> 00:17:17,559
WMF steered younger organisations into professionalism,

330
00:17:17,559 --> 00:17:20,215
hoping to direct from all-volunteers

331
00:17:20,215 --> 00:17:23,110
to professional, well governed entities.

332
00:17:23,110 --> 00:17:25,705
The AffCom approved new organisations,

333
00:17:25,705 --> 00:17:28,341
but was not equipped to provide further support

334
00:17:28,341 --> 00:17:30,690
in organisational development.

335
00:17:30,690 --> 00:17:34,867
In addition, WMF and WMDE have both been the point of orientation

336
00:17:34,867 --> 00:17:37,746
when it got to the question of hiring staff.

337
00:17:37,746 --> 00:17:40,774
Both organisations have a large amount of staff,

338
00:17:40,774 --> 00:17:44,515
and both are professional and successful.

339
00:17:44,515 --> 00:17:47,658
Of course, younger organisations are aiming for the same.

340
00:17:47,658 --> 00:17:50,657
And it order to get through the existing system

341
00:17:50,657 --> 00:17:53,283
it is thought to be essential to have staff.

342
00:17:53,283 --> 00:17:56,833
But hiring and employing someone is not a trivial thing.

343
00:17:56,833 --> 00:17:59,464
You're an employer now, you carry a new role.

344
00:17:59,464 --> 00:18:02,411
You need to communicate, to delegate, to explain.

345
00:18:02,411 --> 00:18:04,890
You need to provide leadership,

346
00:18:04,890 --> 00:18:06,667
purpose and advice.

347
00:18:06,667 --> 00:18:09,243
The entire board of the Chapter changes its role:

348
00:18:09,243 --> 00:18:11,478
From being executive and running

349
00:18:11,478 --> 00:18:13,170
all activities and administration,

350
00:18:13,170 --> 00:18:15,714
it is supposed to move towards a more governance,

351
00:18:15,714 --> 00:18:18,595
strategy-driven role, supervising the staff

352
00:18:18,595 --> 00:18:21,469
without interfering with daily business.

353
00:18:21,469 --> 00:18:23,819
This is a huge challenge.

354
00:18:23,819 --> 00:18:26,300
Therefore, Chapters should ask themselves.

355
00:18:26,300 --> 00:18:28,340
Do we need staff because

356
00:18:28,340 --> 00:18:31,220
we and the local community, we have too many great projects

357
00:18:31,220 --> 00:18:34,421
and we need more support in order to realise all of them?

358
00:18:34,421 --> 00:18:39,395
Or because we don't have enough volunteers and need staff to run projects?

359
00:18:39,395 --> 00:18:42,656
Or because we don't have experience in a certain

360
00:18:42,656 --> 00:18:44,558
area and need professional support?

361
00:18:44,558 --> 00:18:49,100
Or is it because you want to be taken serious in the Wikimedia movement?

362
00:18:49,100 --> 00:18:54,142
In many of the interviews, one topic that came up sooner or later:

363
00:18:54,142 --> 00:18:55,991
Money.

364
00:18:55,991 --> 00:18:57,331
And the question:

365
00:18:57,331 --> 00:18:59,683
where does the movement money come from

366
00:18:59,683 --> 00:19:02,688
and how is movement money distributed?

367
00:19:02,688 --> 00:19:07,384
One example that points to the heart of the issue is the WMF's board decision

368
00:19:07,384 --> 00:19:12,349
regarding the radical limitation of payment processing by Chapters:

369
00:19:12,349 --> 00:19:17,242
Chapters still feel the "trauma of Haifa" that has left many scars.

370
00:19:17,242 --> 00:19:21,502
The way this decision was communicated after it was taken,

371
00:19:21,502 --> 00:19:23,254
had a huge impact.

372
00:19:23,254 --> 00:19:26,006
It fuelled the reputation of the WMF's decisions

373
00:19:26,006 --> 00:19:27,771
coming out of the blue

374
00:19:27,771 --> 00:19:29,861
and being unpredictable.

375
00:19:29,861 --> 00:19:32,911
Some Chapters find themselves now in the situation

376
00:19:32,911 --> 00:19:35,893
where they have to defend themselves against

377
00:19:35,893 --> 00:19:37,726
the accusation of wasting money

378
00:19:37,726 --> 00:19:40,247
while on the other hand applying for grants

379
00:19:40,247 --> 00:19:43,132
is perceived as begging for money.

380
00:19:43,132 --> 00:19:45,347
Many Chapters,

381
00:19:45,347 --> 00:19:45,906
and not only the young ones,

382
00:19:45,906 --> 00:19:47,563
operate in the constant fear of

383
00:19:47,563 --> 00:19:51,221
"What happens if we will be cut off money next year?"

384
00:19:51,221 --> 00:19:53,752
How decisions about grants and funds,

385
00:19:53,752 --> 00:19:56,949
be it inside WMF or by the FDC,

386
00:19:56,949 --> 00:19:59,243
are take, is not understandable

387
00:19:59,243 --> 00:20:02,377
for everyone. Even if it's actually intended to be transparent

388
00:20:02,377 --> 00:20:04,492
and community-driven.

389
00:20:04,492 --> 00:20:07,304
Thus, decisions are perceived as being unpredictable,

390
00:20:07,304 --> 00:20:10,321
the whole process is seen as a black box.

391
00:20:10,321 --> 00:20:15,144
It is hard for Chapters to estimate how the FDC and WMF evaluate them

392
00:20:15,144 --> 00:20:18,467
and whether they appear useful and successful.

393
00:20:18,467 --> 00:20:21,826
As a consequence, they try to rather look their very best.

394
00:20:21,826 --> 00:20:25,024
Thereby, they fuelling the black box themselves,

395
00:20:25,024 --> 00:20:29,699
because this prevents sharing of failures and thereby valuable learnings.

396
00:20:29,699 --> 00:20:34,095
And even if various people from WMF and FDC claim:

397
00:20:34,095 --> 00:20:38,108
"Please, you have to share your failures, we want to learn from that!"

398
00:20:38,108 --> 00:20:40,596
there are no incentives to actually do this.

399
00:20:42,176 --> 00:20:48,070
The constant fear of not existing next year also raises the wish of becoming financially independent

400
00:20:48,070 --> 00:20:49,715
from movement money.

401
00:20:49,715 --> 00:20:52,811
It is unclear whether this is a great opportunity

402
00:20:52,811 --> 00:20:57,651
to win additional sources of income and reaching a higher level of professionalism.

403
00:20:57,651 --> 00:21:01,585
Or if it's a risk, exposing the young association

404
00:21:01,585 --> 00:21:04,546
to outside players who might influence it,

405
00:21:04,546 --> 00:21:07,721
even do harm to the Wikimedia values.

406
00:21:07,721 --> 00:21:10,316
As we can see, there are lots of challenges

407
00:21:10,316 --> 00:21:13,010
on the way towards a professional organisation.

408
00:21:13,010 --> 00:21:17,369
So, who is supposed to help Chapters on their development path?

409
00:21:17,369 --> 00:21:20,732
To this question, there is no unified answer yet.

410
00:21:20,732 --> 00:21:22,341
Some voices claim:

411
00:21:22,341 --> 00:21:25,304
"The WMF is responsible for Chapters Development.

412
00:21:25,304 --> 00:21:28,727
They have the power, so they need to show responsibility."

413
00:21:28,727 --> 00:21:32,499
Others say: "Chapters are responsible for themselves.

414
00:21:32,499 --> 00:21:35,583
They can share their experience and support each other."

415
00:21:35,583 --> 00:21:38,469
Voices in the WMF, in turn, say:

416
00:21:38,469 --> 00:21:42,236
"We don't want to be the mom! We're rather partners.

417
00:21:42,236 --> 00:21:45,179
Chapters, after all, provide us an opportunity to invest

418
00:21:45,179 --> 00:21:48,700
and we should embrace these chances to forward the mission.

419
00:21:48,700 --> 00:21:52,361
It's a powerful tool for us to achieve impact on a global level

420
00:21:52,361 --> 00:21:55,674
and we want their attempts to be successful.

421
00:21:55,674 --> 00:22:00,649
So, Chapters, if you know, what you want, approach us and we will help you!"

422
00:22:00,649 --> 00:22:02,598
But unfortunately,

423
00:22:02,598 --> 00:22:05,597
we have the dilemma of this distance in the relationship

424
00:22:05,597 --> 00:22:07,404
between Chapters and WMF:

425
00:22:07,404 --> 00:22:12,043
Among some Chapter, it is perceived that it's only possible to ask for help

426
00:22:12,043 --> 00:22:14,536
when a certain status is achieved,

427
00:22:14,536 --> 00:22:16,537
which is also due to the insecurity

428
00:22:16,537 --> 00:22:18,613
we've talked about previously.

429
00:22:18,613 --> 00:22:21,188
There seems to be a leadership gap in this situation:

430
00:22:21,188 --> 00:22:25,260
Who is responsible for shaping and supporting movement structures?

431
00:22:25,260 --> 00:22:30,749
WMF is waiting for Chapters to come with meaningful proposals and professional plans.

432
00:22:30,749 --> 00:22:34,522
Chapters are waiting for the WMF to help them

433
00:22:34,522 --> 00:22:39,004
coping with the becoming professional advocates for the Wikimedia mission.

434
00:22:39,004 --> 00:22:41,988
And what is the role of the WMF, actually?

435
00:22:41,988 --> 00:22:44,184
The opinions differ drastically,

436
00:22:44,184 --> 00:22:45,655
depending on whom you ask.

437
00:22:45,655 --> 00:22:48,910
People wonder: "Is the WMF the mother?

438
00:22:48,910 --> 00:22:50,732
Or the mother-in-law?

439
00:22:50,732 --> 00:22:54,324
"Is it the US Chapter? Or the boss of the movement?

440
00:22:54,324 --> 00:22:55,991
Or an equal partner?"

441
00:22:55,991 --> 00:22:58,535
As you can see, it's a complex system,

442
00:22:58,535 --> 00:23:01,438
certainly not a safe ground for affiliates

443
00:23:01,438 --> 00:23:05,315
and a challenging situation for the WMF.

444
00:23:05,315 --> 00:23:08,941
All of them have been trying to do their best possible job,

445
00:23:08,941 --> 00:23:11,610
good faith is always assumed,

446
00:23:11,610 --> 00:23:13,718
but mistakes have been made,

447
00:23:13,718 --> 00:23:15,197
which is natural.

448
00:23:15,197 --> 00:23:18,367
In the end, it's all about the perspective you take.

449
00:23:18,367 --> 00:23:21,114
The same thing can be seen from various perspectives

450
00:23:21,114 --> 00:23:24,140
and often, it's a projection of my own opinion

451
00:23:24,140 --> 00:23:26,135
onto some else's behaviour

452
00:23:26,135 --> 00:23:29,260
that causes conflict, mistrust and angriness.

453
00:23:29,260 --> 00:23:31,583
What makes things even more complicated

454
00:23:31,583 --> 00:23:34,892
is the fact that most of the communication happens online,

455
00:23:34,892 --> 00:23:37,466
which is natural for the wiki environment,

456
00:23:37,466 --> 00:23:41,436
but lacks the emotional aspects of personal communication.

457
00:23:41,436 --> 00:23:44,600
These are building trust and empathy

458
00:23:44,600 --> 00:23:47,451
and as well as reading in between the lines.

459
00:23:47,451 --> 00:23:50,728
A system that works perfectly for creating knowledge

460
00:23:50,728 --> 00:23:53,759
doesn't always work for personal relationships.

461
00:23:53,759 --> 00:23:57,238
So, let's have a look on the most persisting things

462
00:23:57,238 --> 00:23:59,094
that emerged over the years

463
00:23:59,094 --> 00:24:02,062
and still seem to influence the mood within the environment.

464
00:24:02,062 --> 00:24:07,166
The following examples are a bit extreme and also exaggerated,

465
00:24:07,166 --> 00:24:10,557
but it helps to point towards underlying issues

466
00:24:10,557 --> 00:24:13,513
and assumptions that need to be clarified.

467
00:24:13,513 --> 00:24:16,136
WMF's quotes are orange,

468
00:24:16,136 --> 00:24:18,394
Chapters' quotes are green.

469
00:24:18,394 --> 00:24:23,564
Chapters don’t appreciate our work, everything is taken for granted.

470
00:24:23,564 --> 00:24:28,861
WMF is not proud of us, they don’t show our work.

471
00:24:28,861 --> 00:24:35,122
We’re an open and transparent organisation, we love to share.

472
00:24:35,122 --> 00:24:42,890
We have no idea about what’s going on inside the WMF. It’s like a black box.

473
00:24:42,890 --> 00:24:49,515
They need to report and to communicate. It’s a condition in a grant making environment.

474
00:24:49,515 --> 00:24:55,800
No one really cares and no one ever reads those boring reports. It’s just American bureaucracy.

475
00:24:55,800 --> 00:24:59,491
The dissemination of funds is a community-driven process:

476
00:24:59,491 --> 00:25:04,428
They are all volunteers and advise the WMF.

477
00:25:04,428 --> 00:25:09,323
It’s the WMF who decides if we will still exist next year.

478
00:25:09,323 --> 00:25:13,744
We need to see the whole picture.

479
00:25:13,744 --> 00:25:17,067
They don’t understand our context.

480
00:25:17,067 --> 00:25:20,230
We are the connection to the community.

481
00:25:20,230 --> 00:25:25,331
We already have the connection with the community.

482
00:25:25,331 --> 00:25:31,803
We’re too small and informal to approach the WMF with our problems.

483
00:25:31,803 --> 00:25:36,708
Why don’t they just ask us? We listen!

484
00:25:36,708 --> 00:25:39,523
Sometimes, they’re arrogant

485
00:25:39,523 --> 00:25:43,957
Sometimes, they’re arrogant

486
00:25:43,957 --> 00:25:46,718
We need money to grow.

487
00:25:46,718 --> 00:25:51,321
They think it’s natural to get money just because other affiliates do.

488
00:25:52,441 --> 00:25:56,256
WMF doesn’t want us to exist.

489
00:25:56,256 --> 00:25:59,523
We support our partners.

490
00:25:59,523 --> 00:26:01,895
FDC quotes are in yellow,

491
00:26:01,895 --> 00:26:05,084
Chapter quotes are in green.

492
00:26:05,084 --> 00:26:10,350
We let the facts decide, we are an independent committee.

493
00:26:10,350 --> 00:26:14,332
They do what WMF staff says.

494
00:26:14,332 --> 00:26:18,279
Spending money requires evaluating and planning.

495
00:26:18,279 --> 00:26:22,939
We encourage you to create your own qualitative metrics.

496
00:26:22,939 --> 00:26:29,576
They only want to see how many new editors and kB text my programmes create.

497
00:26:29,576 --> 00:26:31,749
It’s just ridiculous!

498
00:26:31,749 --> 00:26:36,457
We are the most transparent funds dissemination committee ever!

499
00:26:36,457 --> 00:26:40,397
Everything happens behind closed doors.

500
00:26:40,397 --> 00:26:42,749
It's like a black box.

501
00:26:42,749 --> 00:26:47,378
As we can observe, quite some misconceptions evolved over the past years.

502
00:26:47,378 --> 00:26:49,603
They might sound a bit extreme,

503
00:26:49,603 --> 00:26:52,696
but as I said, I chose quotes that were exaggerated,

504
00:26:52,696 --> 00:26:56,131
because they help us to point out the underlying issues.

505
00:26:56,131 --> 00:26:57,989
In my opinion,

506
00:26:57,989 --> 00:27:01,250
what the movement needs most is empathy.

507
00:27:01,250 --> 00:27:03,962
No matter how they do it, they need to start understanding

508
00:27:03,962 --> 00:27:05,287
each other’s perspectives and

509
00:27:05,287 --> 00:27:07,659
thereby raising the level of trust.

510
00:27:07,659 --> 00:27:11,107
And the potential they have with the movement is just huge.

511
00:27:11,107 --> 00:27:13,872
There are thousands of people all over the world,

512
00:27:13,872 --> 00:27:16,355
all striving for a common mission.

513
00:27:16,355 --> 00:27:18,973
This is exactly what makes it so interesting

514
00:27:18,973 --> 00:27:20,708
and gives it so much power,

515
00:27:20,708 --> 00:27:25,985
but, at the same time, bears a lot of potential for conflicts.

516
00:27:25,985 --> 00:27:28,580
One important step on the way towards the dream

517
00:27:28,580 --> 00:27:31,904
would be to overcome the old narratives.

518
00:27:31,904 --> 00:27:34,413
They need to be honest with themselves,

519
00:27:34,413 --> 00:27:37,375
they need to consider the individual perspective

520
00:27:37,375 --> 00:27:39,109
as well as the whole picture

521
00:27:39,109 --> 00:27:43,113
and they need to figure out some key issues together.

522
00:27:43,113 --> 00:27:47,752
For my part, I've taken tons of inspiration from all those people I've met

523
00:27:47,752 --> 00:27:49,914
and the conversations we were having,

524
00:27:49,914 --> 00:27:52,544
and that's just absolutely amazing.

525
00:27:52,544 --> 00:27:55,506
And I really hope that my work for the Chapters Dialogue

526
00:27:55,506 --> 00:27:56,805
will help the movement

527
00:27:56,805 --> 00:27:58,535
to understand the key problems.

528
00:27:58,535 --> 00:28:01,672
and hopefully solve them.

529
00:28:01,672 --> 00:28:07,822
(applause)

530
00:28:07,822 --> 00:28:09,555
Thank you, Kira!

531
00:28:09,555 --> 00:28:11,883
That has really been an exciting and interesting experience,

532
00:28:11,883 --> 00:28:14,577
and I'm glad that we rocked this project together.

533
00:28:14,577 --> 00:28:18,809
I think what made the project so special is that

534
00:28:18,809 --> 00:28:21,650
we combined the internal and external perspective.

535
00:28:21,650 --> 00:28:23,039
I said it in the beginning:

536
00:28:23,039 --> 00:28:26,099
rather than crunching numbers, we were looking for stories.

537
00:28:26,099 --> 00:28:29,592
We started this project with many questions,

538
00:28:29,592 --> 00:28:32,163
and the stories that were told in the interviews

539
00:28:32,163 --> 00:28:35,285
helped us to create a map of the movement.

540
00:28:35,285 --> 00:28:37,616
A map of Wikimedia.

541
00:28:37,616 --> 00:28:41,239
But this map will not simply do the magic for us.

542
00:28:41,239 --> 00:28:44,306
It only shows the tip of the iceberg.

543
00:28:44,306 --> 00:28:47,118
And rather than presenting simple solutions,

544
00:28:47,118 --> 00:28:49,834
we ended up with more specific questions.

545
00:28:49,834 --> 00:28:52,524
Tough questions that the movement

546
00:28:52,524 --> 00:28:54,283
needs to address and build upon.

547
00:28:54,283 --> 00:28:56,041
Number One:

548
00:28:56,041 --> 00:28:59,177
What do we as a movement want to achieve?

549
00:28:59,177 --> 00:29:08,025
Do we run a website or foster free knowledge? Why are we doing the things we do, and what for?

550
00:29:08,025 --> 00:29:09,193
Number two:

551
00:29:09,193 --> 00:29:13,662
How do we define impact when exploring new territory?

552
00:29:13,662 --> 00:29:16,966
And how do we measure success?

553
00:29:16,966 --> 00:29:18,557
Number three:

554
00:29:18,557 --> 00:29:21,497
What is the role of the Wikimedia Foundation?

555
00:29:21,497 --> 00:29:26,469
How can we overcome the old narrative and perceptions?

556
00:29:26,469 --> 00:29:27,612
Number four:

557
00:29:27,612 --> 00:29:30,207
How do we want to communicate with each other?

558
00:29:30,207 --> 00:29:36,717
How can we build the necessary empathy that helps us to communicate with each other?

559
00:29:36,717 --> 00:29:38,150
Number five:

560
00:29:38,150 --> 00:29:41,837
Where does the money come from and where should it go?

561
00:29:41,837 --> 00:29:42,911
Number six:

562
00:29:42,911 --> 00:29:44,155
Chapter history:

563
00:29:44,155 --> 00:29:47,134
Historical mistake or necessary step?

564
00:29:47,134 --> 00:29:51,896
What model is best suited to fulfil our common mission?

565
00:29:51,896 --> 00:29:53,695
These questions lay the foundation

566
00:29:53,695 --> 00:29:55,908
for further research and exchange.

567
00:29:55,908 --> 00:29:58,278
There is a huge variety of topics

568
00:29:58,278 --> 00:30:00,196
that can be picked up and further developed

569
00:30:00,196 --> 00:30:03,384
by different movement groups and entities.

570
00:30:03,384 --> 00:30:04,394
For me personally,

571
00:30:04,394 --> 00:30:06,358
it really helps to have all these questions

572
00:30:06,358 --> 00:30:08,014
and issues at a glance.

573
00:30:08,014 --> 00:30:10,304
It is an overview that we never had before.

574
00:30:10,304 --> 00:30:13,791
It enables us to take the next and necessary steps

575
00:30:13,791 --> 00:30:17,714
when it comes to movement decisions and processes.

576
00:30:17,714 --> 00:30:19,692
Building upon the insights,

577
00:30:19,692 --> 00:30:22,137
working on answers to these questions,

578
00:30:22,137 --> 00:30:25,169
it’s on us now to do the magic!

579
00:30:25,169 --> 00:30:27,401
We need to figure out who can take ownership,

580
00:30:27,401 --> 00:30:31,451
leadership and responsibility for all these burning movement topics.

581
00:30:31,451 --> 00:30:34,127
And especially because our movement

582
00:30:34,127 --> 00:30:36,305
is so huge and complex,

583
00:30:36,305 --> 00:30:39,984
we need structured and coordinated action to continue.

584
00:30:39,984 --> 00:30:42,831
Let's shape our future together!

585
00:30:50,191 --> 00:30:52,025
Find out more on:

586
00:30:52,025 --> 00:30:54,887
https://meta.wikimedia.org/wiki/Chapters_Dialogue