File:Florists' review (microform) (1912) (16078643623).jpg

Title: Florists' review (microform)
Identifier: 5205536_39_1 (find matches)
Year: 1912 (1910s)
Authors:
Subjects: Floriculture
Publisher: Chicago : Florists' Pub. Co
Contributing Library: University of Illinois Urbana-Champaign
Digitizing Sponsor: University of Illinois Urbana-Champaign

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Decembek 7, 1916. The Florists^ Review 17
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View in the Circle Flower Store, a New Retail Store in Indianapolis, Opened Last Week. store love lioauty for beauty's sake; that they strive for no display, hut let tlie siiiii)li(ity of the natural work its own ('fleets, '("he apjiointnients were se leeted with diseriniinatinjr taste and tin' appeal is that of simple cleganee and refinement. In addition to flowers, the store will carry a complete line of baskets, \ases, boufjuet holders, rildjons, pottery, gar- den furniture and novelties. The (ifliics on the second floor, as tastefully ar- ranj^(id as the stoie below, will be share.l by the (i. M. McDoujiall Co.. landscape architects. A. 1'. Reynolds, the mana^^er and owner of the Circle Flower Store, said: "In complctinjj; this store, we, Mrs. Reynolds and I, are realizin;f an and)i- tion we have had for a long time. We have wanted a shop that was not a shop—just a beautiful j)lace—as nearly like nature as human hands could make it, where peojde could come and wandi'r and admire as in some old-fashimK d g^arden in ilays gone by. We shall lie well pleased if the people will like it for what it rcpri'st'uts in tiowers—beautv." E. K. t. FLOWERS FOR THE SICK. It is rpiiti' common to see in fl()ri>t';' stores such signs as "Tokens of Sym- pathy,'" " Kuiblems of (/ondolence and similar suggestions in floral offer- ings for the dejiarted, but seldom is at- tention calU'd to the idea of sending flowers to the sick, who rarely, should they be fortunate enough to recover, forget the kindly act. On the other hand, if the siidc jiass away tlieir last moments juay be cdieered by tlic pres- ence of a few flowers. From a practical Aiewpoint tliis item of business can be nimlc picditable. While the first cost may be small com- pared with that of a funeral j)iece, the flowers niav remain ^"i^■id in the mem- ory of the patient after recovery, whereas the obituary token is soon for- gotten. This reminds nie of a dialogue 1 once read purporting to be held between an American sailor, who was on liis way to deposit a wreath on the grave of a comrade in the cemetery at Shanghai, and a Chinaman, whom he met in the cemetery. The Cliiiiamau was carrying a jiot of rice. Hello. .Iidin,"' said the tar, "where are you going with that?" Ruth. "I takee jnit on glave of my flien," said the Chinaman. "Ilo! llo!" lauglicd the sailor, "and when do you expect your friend to come up and eat it." ' "All time snmee your flien come up and smellee your flowers," rejdied •lohn. In the course of my experience F have witnessed some "remarkable re- turns to convalescence, often, 1 am sure, through the j.resence of a bunch of tiowers, which j.ossibly recalled to the sick some happy recollections and inspired the hope and determination to jnin the donor at the earliest ))ossible moment. Not every sick person has thoughtful friends who can atlord to brighten up the siidc room with flowers, and here the far seeing florist has splendbl opjiortiinity to ad\.'rtise his luisiness and name \,y sencjin^r ),iy ^ur- )>Uis sto(dv to the local hospital, instead of c(.nsigning it to the garbage barrel, a .lea.I loss. He ,;i,i s.'iid it to the hos- pital with his ,ar.i, a living r.'min.ler, lor It w.iiild in\ariab)\- fin.l its wav through til.' propel- .ha'nni'l an.I fuHiil a twofol.l mission. .\o on,' is more aj)- pre.i.ative an.! recipro.-ative than tlie average jiatient. Tli.'re are exceptions, true, but I am .'onvinceil that in the sick ch.-imber many lasting resolutions are ma-le, many .,f whi.di couM be the continuetl use of llowers. Walter Mott. THE ULLRICH STORE. 'i'lie illustrations on p;,>r,. i;, ^;,,,^^. the store of the I'llri.di Floral Co., rnhn, O.. as it apjieare.l on the dav of' Its second annual chrysanth.'iuum siiow November L'.3. j;. .1. T-ilrb-h describes the all air as a great sucess and it g..t a .'olumn of write up in the local dailv Baltimore, Md.-Three greenhouses operate.l by .lohn Miller on the 01.1 iork roa.l were .lesfrovcl bv fire \..- stable ot Mr. .Ariller's neighbor an.l spiea.! t.. the a.j.j.dning grcnhouse^ be- iore It was ilis,-o\-er.^l.

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